Good design doesn’t just happen. We begin every project by listening. Only after we have a solid understanding of your company, your customers and your goals, do we begin the actual work of designing.
Concept Development: Creative direction, tone and positioning are brainstormed and developed at this point. We will typically start by presenting several initial concepts from which to choose. After discussing the concepts with you, I will make any necessary revisions until the designs are perfected.
Design and Layout: After a conceptual direction is chosen, We further develop and refine the design and layout of the project until it begins to resemble its finished state. After final design approval, the project moves into the production phase.
Production: For printed designs, pre-flight production is generated and approved. Color proofs or bluelines may also be generated for approval. A press check is conducted, if necessary, leading to the final printed product. Web designs are built, coded and uploaded for testing and approval.
